By Jack Perry
Reputation is analogous to a brand. For example, when you choose a can of Coke at the vending machine, you have certain expectations. And when you drive a Mercedes, you anticipate a specific level of performance. Everything has a reputation – people, families, companies, products, services, and the list rolls on. Reputations are the sum of your prior experiences with these things. And reputations build through word of mouth.
Continue reading "Your Reputation: The Moving Target" »
By Jack Perry
Think of all the valuable life elements you receive from your personal relationships. Whether with your spouse, your best friend, or your family, good relationships provide you with happiness, security, forgiveness, and support. They make life more satisfying and successful. This is the reason people take time and effort to build strong relationships.
Continue reading "Build Your Business Relationships and Neutralize Your Competition" »
By Jack Perry
Loyalty is a characteristic that is often measured on a degree. You might say, “I’m loyal when it comes to the biggest piece of the pie, but I’m not loyal when it comes to speaking poorly about the boss.” Or, “I’m a loyal fan of that sports team, except when they play poorly.” Obviously, the more loyal you are to someone or something, the more you are willing to stick by them when times get tough.
Continue reading "Build Your Success by Boosting Your Loyalty" »
Respect plays a significant role in many phases of our daily life; your respect at school, family respect in the community, respect from your peers in your career, respect from your competitors. However the starting point for respect begins with your self-respect..the person in the mirror. How are you using your resources, your talents , your opportunities?
Continue reading "The Respected Life" »
By Jack Perry
Whether you like it or not, looks matter. And while most people don’t like to admit it, every human being subconsciously uses looks to size people up and draw conclusions about them. If you’re a business owner meeting with a prospective supplier and a man with a tailored suit walks through the door, your opinion of him will be different than if he’s wearing cowboy boots and jeans. If you like wearing cowboy boots and jeans, that doesn’t mean you can’t be successful in the corporate world, but you will usually start in second place. When you go to work, you must dress the part.
Continue reading "Would You Do Business with You? How to Make Sure You Look Your Best Every Time" »
By Jack Perry
Have you ever heard the saying, “It’s not what you know; it’s who you know”? If you’ve ever been turned down for a job because the other applicant had a friend within the company, or if you’ve lost a sale because your prospect bought from an acquaintance instead of you, then you probably realize the truth behind that statement. Connections make a big impact on success. In fact, in October 2004 Inc. Online published a survey that found forty-four percent of those questioned said family and close friends make a significant difference in getting ahead in business today.
Continue reading "Get Connected for Better Business Opportunities" »
By Jack Perry
Everyone formulates first impressions of others upon meeting them. We look at the way the other person dresses, his or her hairstyle, and other physical features, and then we quickly decide whether we like the person or not. In fact, many studies show that we form these impressions in mere seconds.
Continue reading "First Impressions: Fatal or First Prize? " »
By Jack Perry
“Riding for the brand” was the code of the Wild West. According to famed Western writer Louis L’Amour, the expression meant “loyalty to a man’s employer or the particular outfit he rode for.” Today, most people think of a brand as a recognizable symbol burned onto the backsides of cattle. But in the Wild West, the actual expression of the brand was much more than just a mark to determine ownership of livestock. It was a symbol for those who lived and worked on the ranch—a visual representation of the values and principles they believed in.
Continue reading "Riding for the Brand: Living a Principled Life at Home and on the Range" »